Jim Rai on his latest book

1.    What was the main motivation to write this book?  The book came about as a result of feeling a bit down on my luck one January morning last...

1.    What was the main motivation to write this book?

 The book came about as a result of feeling a bit down on my luck one January morning last year. There wasn’t a specific reason, but I just generally felt the world was not on my side – something which is very rare for me. I began to write down some thoughts that had been swirling around in my mind and whilst writing, I reminded myself of all the positive advice I had given to others over the years.

Writing the book was never planned, it was an impulse. I have always had a lot to say about life in general and about making the most of it but I never imagined I would ever write a book about it.

 

  1. 2.    Do you think South Asians lack inspiration? If yes, why and what in your opinion is their main motivator?

 Well, no not necessarily. When you look at all the things South Asians have actually achieved, it wouldn’t be fair to say we lack inspiration. However, I do think South Asians tend to stick to fields they know. I think perhaps it’s time we see more Asians inspired by something a little less traditional and more unconventional– let’s say for example, the arts, and literature and so on. That is not to say that South Asians don’t have these skills in these fields but more people need to have the courage to go with their convictions and not just pursue the conventional route.

On a separate but related note, I believe that the feeling of ‘lacking inspiration’ doesn’t apply to one set of people. Everyone can feel that way sometimes, whether you’re Asian, Caucasian, Black – whatever your race. The wisdom in my book is applicable to everyone and I hope that someone can take something positive away from what I’ve written.

 

  1. 3.    So you state this book can be read in 90 minutes…

Do you know anyone who has read it in 90 minutes and has it had a profound effect on them, or did they change for the better after reading your book?

 I know a few people who have set aside 90 minutes to read the book and have managed it. However, you don’t have to read it in 90 consecutive minutes. For example, you can split your time into three 30 minute coffee breaks if you prefer. The book is written in such a way that you can come back to it at any point and read any chapter from any part of the book on its own. It’s perfect for when you need a short boost of inspiration.

A lot of the feedback I’ve been getting has been positive. It’s one of those books that you subconsciously start to build into your everyday life. If there is just one small positive change in the reader then I consider that a victory. So far, I have seen a positive change in the people who have read it, and it’s lovely to watch.

 

  1. 4.    Are there any more books in the works?

 There are, and as much as I’d like to, I cannot reveal any details just yet – that’s a secret for now!

 

  1. 5.    How long did it take to write this book?

From the moment of conception to the moment I had a physical, printed copy in my hand, it took exactly a year. From January 2013, to January 2014. When I started writing, I wrote the majority of it in one sitting. I was having coffee in a café in Limassol in Cyprus and began writing in the morning and when I’d finished, I looked up and saw the sun had set and I’d been there all day. I had no intention of writing it, it just happened and I can’t quite explain it!

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