Mizuno has today announced the adoption of EdApp to provide optimal training to sporting retailers and their employees for a holistic understanding of their products.
Established in 1906 in Osaka, Mizuno is a leading producer of sporting equipment and sportswear. The company prides itself on its intricate processes of research, design and development for creating highly sophisticated and technical products. High-performance athletes have sported Mizuno in their practice, resulting in iconic influence and eventually the mass exportation of Mizuno products. The global business has offices located in Osaka, Tokyo, Hong Kong, Singapore, Shanghai, Rotterdam, and Atlanta, and the brand is deployed globally.
With EdApp’s mobile-based microlearning platform, Mizuno will be able to educate their thousands of retail employees that rely on Mizuno to be kept up to date with their innovative product releases. As the programme is rolled out to leading retailers, Mizuno will utilise EdApp’s gamification features to integrate a ‘Mizuno points’ system, providing prizes to the learners exhibiting the best performance.
With high levels of new product releases combined with the high rates of staff turnover, a product like EdApp is ideal for the retail industry. Mobile learning and microlearning platforms provide a unique learning experience and allow learners to access courseware when it suits them. Mizuno recognises the power of using EdApp and microlearning to solve some of the larger issues their industry faces. This results in better learning experiences and ultimately better customer experiences when employees have constant access to valuable material.