Mercedes-Benz Vans UK Ltd has appointed Joanna East as National Rental Manager, in a move to further support the brand’s successful fleet strategy.
Reporting directly to Ricky McFarland, Head of Strategic Accounts, Joanna has 20 years of industry experience, including roles within Skoda, Volkswagen Commercial Vehicles, and more recently as the Head of Bids and Fleet Business Development at Bott Ltd.
Commenting on her appointment, Ricky McFarland said: “Jo is joining the team during an exciting time for Mercedes-Benz Vans in the UK; we have celebrated our seventh consecutive year of growth and with new models coming during the next few years, her wealth of experience will enable us to further develop our effective rental strategy.”
Joanna added: “Mercedes-Benz Vans has an impressive offering – not just with their existing vehicles, but with the new technology that they are introducing, as well as the dedication and commitment of both Head Office and Dealer colleagues. I am therefore looking forward to working with them all, building upon existing customers relationships while creating new ones and ensuring Mercedes-Benz Vans remains the ‘go-to’ brand.”