Seeing 2011 out with a bang, the most cutting edge Indian film of all time raises the bar higher than ever before as Bollywood superstar Shahrukh Khan, reclaims his elusive avatar in ‘DON 2’, releasing in cinemas worldwide on 21st December 2011 by Reliance Entertainment. The buzz continues to build across international territories in anticipation of ‘DON 2’, Indian cinema’s most awaited sequel, which is set to dominate box offices globally.
‘DON 2’ combines two of the biggest new cinema trends in Indian cinema – 3D visual effects to bring audiences closer to the action; and the rise in Bollywood hit film sequels. Audiences will be gripped by the most cutting edge stunt sequences in Bollywood, as they jump out of cinema screens in spectacular 3D and 2D experiences!
Farhan Akhtar sets a whole new benchmark in Indian filmmaking, combining, state-of-the art technology, high tech action sequences and the most gripping and stylish narrative to steal out of Indian cinema in recent years. Teasing audiences with a taste of what is to come and building on the suspense and expectations among cinemagoers the world over, this month celebrates the launch of its new film poster, song promo by music trio Shankar Ehsan Loy and trailer. Fans of Shahrukh Khan are already spellbound by the megastar’s menacing new look in the film.
The film also stars Priyanka Chopra and Boman Irani who return to their earlier roles as ‘Roma’ and ‘Vardhaan’ respectively, and Om Puri, Lara Dutta and Kunal Kapoor who enter the sequel in new roles to add further twists and layers to the intelligently calculated plotline
And with iconic dialogues like “Don ko pakadna mushkil hi nahi, namumkin hai” having set a worldwide craze among audiences, director Farhan Akhtar launched an innovative marketing stunt to continue spreading the hypnotic charms of ‘Don’ worldwide with a series of 11 witty, tongue-in-cheek quotes by the Don himself. Each week he will take some don-ism to audiences, continuing to draw them into the forthcoming release of the most anticipated Indian film sequel ever!
