One of Birmingham’s most luxurious hotels has announced a partnership with one of the city’s most exquisite Indian restaurants to host large corporate events and weddings.
Hotel La Tour and the events arm of restaurant group Itihaas, will be offering full package wedding and corporate events with both brand’s sales teams working together to provide bespoke events packages catering for 150-200 guests. As a venue, Hotel La Tour will offer it’s exclusive conference and dining areas as well as working closely with Itihaas’ catering team.
Itihaas, who have catered for large corporates such as Jaguar Land Rover and large pharmaceutical companies, obtain 70% of their revenue from weddings and corporate events and the demand for more venues in the city increasing.
Natalie Murison, Director of Sales at Hotel La Tour said: ”It’s a pleasure to announce our partnership with Itihaas. We’re looking forward to working closely with a brand that shares our values in delivering the highest standard of service to our customers”.
”Working with Itihaas offers us a unique opportunity to expand our customer portfolio and showcase the versatility of our event space”
Raj Rana, Managing Director Itihaas said: “It’s exciting for the whole team to be working with Hotel La Tour. Everything about this venue is so aesthetically beautiful, you can’t help but be impressed as you walk through the door”
“Wedding couple’s needs are evolving and as expectations increase, we’re searching for unique selling points from our venues. Hotel La Tour has already confirmed the first booking and that is really encouraging”
