The biggest collaboration of 2018 is here! Singer, Composer & Actor Arjun Kanungo has teamed up with acclaimed singer/songwriter Momina Mustehsan for a mid-tempo ballad titled Aaya Na Tu. Arjun continues to embrace new sounds and collaborations with this release.
Laced with a beautiful melody, the song captures the emotion of being left behind in Love. Composed by Arjun and written by Kunaal Vermaa, the song addresses rejection and pain but most importantly, the undying nature and burden of true love.
The official music video, shot in Bangkok beautifully captures the essence of the song with interplay between both artistes bringing out the emotions of “Aaya Na Tu”.
With several hits and over 250 million views + steams online, Arjun is one of India’s most recognisable Popstars. Starting his pop career with the breakout hit ‘Baaki Baatein Peene Baad’ with Rapper Badshah, Arjun has gained immense popularity since then. His latest hit single ‘La La La’ with Neha Kakkar is currently at 63 million views on YouTube.
Momina rose to prominence in 2016 when she marked her Coke Studio debut as a featured artist. She performed a rendition of maestro Nusrat Fateh Ali Khan’s “Afreen Afreen” with Rahat Fateh Ali Khan that received critical appraisal & left everyone mesmerized. The video has gained 180+ million views on YouTube. She has also garnered 350 Million + Views & streams till date for her tracks. In 2017, she was named in BBC’s 100 Women for her work in women empowerment, and the following year, Forbes Asia featured her among it’s “30 Under 30″.
Vinit Thakkar, Senior Vice President, Universal Music Group, India and South Asia & EMI Records India said, “I’m extremely proud of this collaboration and so thrilled that we could bring these two incredible artists together for this single. Arjun & Momina are both talented individuals who have achieved incredible success at a young age. We’re ecstatic with the initial response the track is receiving.”
Speaking on the release, Arjun Kanungo said, “Momina has been a joy to work with. We ended up making a song we’re proud of and also ended up being good friends. Vinit Thakkar and the good folks at Universal Music have been so supportive of my vision for the song and the music video from the beginning. Being part of every phase of this song from composing the song to shooting the video, it’s been a blast to work with everyone involved. I am very proud of what we have achieved as a team!”
Commenting on her debut single, Momina Mustehsan added, I’m grateful to Arjun for sharing such an awesome song of his with me. He, along with the Universal team, instantly became friends more than colleagues. This is my first single, and the encouragement and support I got from the whole team was overwhelming. This was also my first time playing a character for a video and Danny was an incredible director to work with. It was truly a pleasure being a part of this project alongside such a motivated, supportive and hardworking team.
VYRL Originals is EMI Music India’s latest music property created to promote independent non-film music. This unique property is led by noted film director Mohit Suri – known for his excellent taste in music. Mohit is curating every aspect of each track that is being produced. Right from the composers, lyricists to the singers, each of them have been carefully worked on and handpicked by the director himself. The sound will be in line with contemporary Bollywood music with great production values, albeit without the canvass of a film. The tracks under VYRL Originals will be launched simultaneously across every streaming service – in India as well as Globally – and will sit amongst today’s popular Bollywood songs giving the music lover a seamless listening experience. The property launched January`18 & the tracks are sitting high on charts and playlists across streaming services.
